FIND NEW RECRUITS
Marketing Strategy • Content Creation • Digital Advertising
FIND NEW RECRUITS
Marketing Strategy • Content Creation • Digital Advertising
FIND NEW RECRUITS
Marketing Strategy • Content Creation • Digital Advertising
PROGRAMMATIC INVESTIGATIONS​
LEA Recruitment Video Marketing
PROGRAMMATIC INVESTIGATIONS​
LEA Recruitment Video Marketing
Marketing Strategy
Video Production
•
Digital Advertising
•
LEO RECRUITMENT
Challenge
Law Enforcement is going through a recruitment crisis:
-
Retirements
-
Applicant decrease
-
Social perception
-
COVID-19 restrictions
These are among the many
contributing factors.
Solution
A recruitment video marketing strategy can help LEA's:
-
Find qualified recruits
-
Increase applicants
-
Highlight agency story
-
COVID-19 compliant
These are just a few benefits that can be achieved.
​
DIGITAL MARKETING SERVICES
Individual services or a complete marketing campaign.
We meet our clients where they need us.
STRATEGY
Research & Planning
CONTENT CREATION
Video, Photo & Website
DIGITAL ADVERTISING
Social Media, OTT, PPC
CONSULTING
Campaign Management
POLICE WORK
RECRUITMENT VIDEO
CLIENT: SAN BERNARDINO POLICE DEPARTMENT
Taking on the Challenge
In its 2019 workforce survey, the Center for State and Local Government Excellence found hiring police officers was the biggest public sector recruitment challenge. In the same year as the center’s workforce study, a Police Executive Research Forum (PERF) report labeled recruiting a “workforce crisis” that affected “law enforcement agencies of all sizes and types—large, medium and small, local, state and federal.” (Barrett, Greene)
Professional recruitment videos and digital advertising can offer tremendous benefits when overcoming the challenges of COVID-19 and closed recruitment events.
Forming a marketing strategy is key.
PROGRAMMATIC ADVERTISING
Find New & Lateral Recruits
HYPER-TARGETED
AD DISTRIBUTION
Demographics, Interests, Location
Hyper-targeted programmatic video distribution allows us to find the right audience for your video. Through data driven distribution we can focus on delivering your recruitment video to the right people at the right time in the right place.
CAMPAIGN
ANALYTICS
Gauge Your Success With
Detailed Reporting
Immediate data reporting & analytics allows departments to track video ad performances and maximize R.O.I. Recruit applicants delivered directly to your inbox! Check out our Recruitment Case Study to look at some of the data.
Introducing
THE DIGITAL CANVASS
GENERATE TIPS VIA SOCIAL MEDIA
CANVASS A NEIGHBORHOOD
or ENTIRE CITY
Brands use this technology generating leads to close a sale. We help generate leads to close the case.