When it comes to producing a recruitment video, it’s important to articulate your

department culture and ethos if you are to attract the right candidates. This is why we make sure that our creative teams sit down with you to get a clear understanding of

your company message, culture, brand identity, and ideal candidate.

A good recruitment film should give a clear impression of what it’s actually like to work for your agency. One of the best ways to do this is to put current employees in front of the camera. Whether that involves selecting and interviewing

certain staff, or just filming the day-to-day activity that takes place in your departments, units, and patrols, there is a good degree of planning that needs to be done before the shoot can take place.

Mixing things up visually with cinematic support footage helps to attract and maintain the viewer's attention Cutting away from interview footage allows us to contextualize what the subject is saying - as they are saying it. This creates a narrative feel to your recruitment video and helps give a sense of the workplace experience.

The look and feel of your recruitment video is ultimately a reflection of how you want to

portray your department to potential recruits and the general public. Our creative team will work closely with you to develop the right stylistic balance.